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A Specialized Content Consultancy

About Us

 

Scribe launched in October 2016. 

Our mission is to provide specialized financial content, delivered with excellent service.

We found a gaping hole where financial companies struggled to define their sales prop statements, connect with their target customers, and execute on successful content marketing initiatives. 

We are here to let you focus on making your product and service great, not attempt to be award-winning content creators or marketers — you can leave that part to us.

 

I worked for years on my side hustle [writing high quality financial content for companies] before launching Scribe.

— Shindy Chen, Founder 
as seen in girlboss.com

 

Put our team of content and copy specialists, strategists, and network of partner agencies to work for you. Get started now. 

 

Our Team

 

We’re a fully distributed team, which means that we work on client projects from different locations throughout the U.S.

Living and working where you are most happy is one of our core values, and has been since day one. This respect for personal freedom, along with our commitment to fearless clarity, productivity, and work efficiency, are what make us able to tackle client projects to the highest quality and service levels possible.

 
Shindy Chen    Founder & CEO

Shindy Chen
Founder & CEO

Nicole Teyssier  Vice President, Editorial Operations

Nicole Teyssier
Vice President, Editorial Operations

Sarah Michaelson  Retention Marketing and CRM Strategist

Sarah Michaelson
Retention Marketing and CRM Strategist

Kaylin Marcotte  Social Media Strategist

Kaylin Marcotte
Social Media Strategist

Su Hurley  Copywriter

Su Hurley
Copywriter

Francisco Reynoso  Graphic Designer, Web Developer

Francisco Reynoso
Graphic Designer, Web Developer

Jackie Lam  Personal Finance Writer

Jackie Lam
Personal Finance Writer

Jennifer Kelly  Finance and Investment Writer

Jennifer Kelly
Finance and Investment Writer

Leigh Weingus  Personal Finance Writer

Leigh Weingus
Personal Finance Writer

Michelle Black  Credit Writer

Michelle Black
Credit Writer

Roger Wohlner  Retirement Writer

Roger Wohlner
Retirement Writer

Jeff Kuns  Financial Writer

Jeff Kuns
Financial Writer

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Shindy Chen
Founder & CEO

Shindy founded Scribe in 2016. Her day-to-day activities include leading sales and business development, managing client relationships and partnerships, and overseeing operations.

Shindy began her financial career in lending, where she funded more than $100 million in loan originations, and was a V.P. in lending at Wachovia (now Wells Fargo). She then segued into financial broadcast journalism at CNBC on “Mad Money w/Jim Cramer,” and later on the assignment and production desks for Bloomberg TV’s morning markets shows in London. Most recently, Shindy was content manager at Betterment, the largest independent wealth robo-advisor.

Shindy is the author of three books, including the #1 Amazon personal finance bestseller “Credit Score Hacks.” She has been featured on Cheddar TV and in Forbes, Girlboss.com, Bustle, and Marie Claire, and was a guest contributor for The Huffington Post. She speaks regularly at conferences, most recently for LendIt Fintech in San Francisco and Shanghai, and for Edward Jones Financial Advisors. 

Shindy has a B.A. in English Literature and Journalism from the University of North Carolina at Chapel Hill, an MBA from Georgia State University’s Robinson College of Business, and a Master de Management from the Panthéon Sorbonne in Paris.

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Nicole Teyssier
Vice President, Editorial Operations

Nicole oversees day-to-day client and editorial team operations, content editing, and Scribe’s social media content.

Nicole was previously a copyeditor at a leading mortgage industry technology and content provider, managing the daily editing of newsletters, blogs, articles, social media posts, and digital and print collateral. She received a first place award from the Specialized Information Publishers Association (SIPA) as editor for an e-book titled “Home Loan Rate Drivers.”

She also held roles in corporate account management and training, where she led product demonstrations and created learning materials and user manuals for bank and lending company executives.

Nicole graduated in International Business from Ramapo College of New Jersey.

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Sarah Michaelson
Retention Marketing and CRM Strategist

Sarah is an agile marketer who helps Scribe clients apply technology to the foundations of traditional marketing.

Sarah began her career on Wall Street at BlackRock asset management and later at Morgan Stanley equity research. She then built her traditional marketing expertise at Pepsico and Prophet brand strategy consulting.

Most recently, Sarah established the CRM and customer insights platforms at Betterment, the largest independent wealth robo-advisor. Her efforts resulted in its success as the fastest growing fintech startup during her time there.

She holds an MBA from Yale School of Management and graduated magna cum laude in History and Literature from Harvard College.

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Kaylin Marcotte
Social Media Strategist

Kaylin advises clients with social media content and strategy.

She began her career in management consulting with IBM and advised media and communications clients on strategy and change management.

She joined theSkimm as its first employee in January 2014, running the company's social media and referral-based community growth efforts and helped make it the fastest growing email newsletter on the market. As a result, theSkimm reaches an active readership of 4 million daily members and 16,000 loyal brand "Skimm'bassadors."

Kaylin is a California native and went east to attend Barnard College, where she studied Political Science, Economics, and Psychology.

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Su Hurley
Copywriter

Su writes compelling marketing copy for clients’ websites, marketing collateral, and blog posts.

For the past 15 years, Susan has worked at ad agencies in Boston, San Francisco, and New York on consumer brands in the financial, automotive, telecom, food and beverage, education, and hospitality industries.

Before advertising, she was a licensed insurance agent and loan officer at a large credit union in North Carolina, which served as a great foundation in developing copy work for Nationwide, Fidelity, Northwestern Mutual, ANZ Bank, TIAA, Huntington Bank, The Economist, and Commonwealth Bank of Australia.

Susan studied German at the University of Texas at Austin and has a Master's in Communications from Virginia Commonwealth University.

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Francisco Reynoso
Graphic Designer, Web Developer

Francisco creates modern and functional designs for Scribe and its clients.

He began his career in visual communication design with print and web-based software publishing companies Ink Spot Printing and Tiltware. He was then a Web Production Director at financial services technology provider Vantage Production, where he oversaw the company’s branding and web applications. Using his interests in art and design, he has helped companies produce content for their branding and marketing collateral needs.

Francisco is a California native and continues to seek his passions in graphic design and illustration. He holds a B.A. in Art and Graphic Design from California State University at Northridge.

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 Jackie Lam
Personal Finance Writer

Jackie is a Los Angeles-based money writer whose clients include Fortune 500 companies such as American Express, Discover, Chase, and Intuit, and FinTech startups such as Acorns, Chime Bank, and Simple Finance. Her work has appeared in Forbes, Business Insider, and GOOD. She is currently studying to be a financial coach (AFCPE®) to help artists and freelancing creatives with their money.

Jackie is a California native and attended the University of California, Los Angeles, where she studied Anthropology.

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 Jennifer Kelly
Finance and Investment Writer

Jennifer Kelly has more than two decades of experience writing about personal finance, investment management, and retirement savings for top-tier corporate clients and online publications.

Originally from Indiana, she graduated cum laude in History with honors from Dartmouth College.

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Leigh Weingus
Personal Finance Writer

Leigh is a writer and editor based in New York City. She spent nearly a decade as an in-house editor at outlets such as The Huffington Post, Elite Daily, and Mindbodygreen.

Now, she writes about everything from health, wellness, and entertainment to personal finance and women's issues. She regularly contributes to sites such as The Huffington Post, Well + Good, and NBC News.

Leigh attended the University of California, Davis, where she studied Communications and English.

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Michelle Black
Credit Writer

Michelle has nearly two decades of experience writing about credit. She is an expert on credit reporting and scoring, identity theft, budgeting, and debt eradication.

She is also an experienced personal finance and travel writer. Her work has been featured on Forbes, Experian, MSN, Yahoo Money, and Bankrate.

Michelle holds a B.A. in Spanish and French from Winthrop University.

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Roger Wohlner
Retirement Writer

Roger is a financial and business writer who brings his extensive experience as a financial advisor to his writing. Roger’s work has been featured in Investopedia, Morningstar Magazine, Go Banking Rates, US News & World Report, Yahoo! Finance, The Motley Fool, and Money.com.

He has worked with banks, asset managers, insurance companies, and financial advisors.

Roger earned his MBA from Marquette University and his bachelor’s degree from the University of Wisconsin-Oshkosh where he majored in Finance.

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Jeff Kuns
Finance Copywriter

Jeff began his financial services career in lending in Northern California. He was a founding faculty member of the National Institute of Financial Education and co-author of the book Borrow Smart, Retire Rich.

Jeff also has experience as a direct response copywriter specializing in small business, investing, and wellness verticals, including a portfolio of marketing copy, newsletters, and digital and print collateral for B2B and B2C audiences for two leading insurance and lending SaaS and content companies. His work has appeared in The Guardian, LinkedIn, Huffington Post, and as ghostwriter, an Amazon bestselling business title.

As a voice actor, Jeff has appeared in commercial and industrial projects, including Cool Boarders, the world’s first snowboarding video game by Sony Playstation.

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Are you a talented writer, copywriter, journalist, designer, video editor, or content license partner?

Please get in touch. We're always looking for talented people to work with, and to expand our partner or referral network.